About Us

When it comes to matches of unmatched quality, 'Liberty' is the name to bank upon. Liberty Match Company (P) Ltd., is a 1974 establishment, promoted by Shri.SSD. Krishnamoorthy of the illustrious SSD family, currently handled by Mr. K. Ganesh Babu, Director of the organization. The Kovilpatti, Tamil Nadu (India) based Manufacturer & Exporter brings forth a collection of Safety Matches and Match Skillets for domestic as well as international markets. We sell our range under the brand names- Chameli, Chameli Max, Gino, Pomo, Tradicionales, Turkey,  Royal, Togo & Rabbit. Out of which, the flagship brand 'Chameli' can be found in millions of Indian households. The flammable chemical mixture deposited at the end of the stick when struck on the rough surface results in flame production, which is further used for cooking, heating, lighting cigar, candles at birthday parties as well as incense sticks.